VENKAT MURTHYSTRATEGY · DECISIONS · ACTION
The Floor Call book cover

The Floor Call · PDF EBOOK

You bought another machine. Why are orders still late?

A practical decision book for manufacturing owners and plant heads.

  • Find the bottleneck before committing to more capacity.
  • Work through decisions about machines, lines and major orders.
  • Use the seven-stage worksheets to examine assumptions and plan what happens next.

₹499 including GST · PDF ebook

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Read the 13-page sample PDF

Read the opening chapter and try the two-page Quick Start. No email required.

THE READER

Who it's for

You own or run a plant. You are deciding whether to add a line, buy the machine or take the export order. The machine will run for ten years. So will the decision.

INSIDE THE BOOK

What's inside

  • How to find the real bottleneck on the floor before you buy capacity.
  • A Hosur auto components unit that thinks it needs a second CNC machine, when changeovers wait on one setter.
  • A Ludhiana fabricator who trials a welding robot on her own parts and buys one cell instead of two.
  • A Kolhapur foundry whose handover stalls because the works manager was never brought in.
  • Worksheets and a scorecard for each of the seven stages, from seeing the real problem to carrying out the decision.

All cases are illustrative, not real people or companies.

Questions before you begin

Is it about lean or operations techniques?

No. It is about making the big plant decisions right. It works alongside whatever methods you already use.

Do I need to read BSI or Your Call first?

No. This book stands on its own. It uses the same seven-stage method as BSI, written for owners and plant heads of manufacturing units.

Is there a paperback?

Not yet. It is available now as an e-book.

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NEXT STEP

Work through your decision

If you want help working through a real decision with this method, look at BSI Sankalpa. Explore BSI Sankalpa