The Founder's Call
Every advisor has a playbook. Only you sign the salaries.
Format: E-book. Price: ₹499 (incl. of all taxes). Available now as an e-book. Instant download after payment.
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THE READER
Who it's for
You run the business. You are deciding whether to expand, hire, raise money, change direction or shut something down. Your CA, your investors and your family all have a view. Only you sign the salaries.
INSIDE THE BOOK
What's inside
- How to name the real problem before you expand, hire or raise money.
- A founder raising money for a skincare brand, and what she checked first.
- A family auto components unit deciding whether to add an EV parts line.
- How to test a big move on a small scale before you commit the business to it.
- Worksheets and a scorecard for each of the seven stages, from seeing the real problem to carrying out the decision.
All cases are illustrative, not real people or companies.
Questions before you begin
Will it tell me whether to raise money or expand?
No. It gives you a way to find out, using your own numbers and your own situation.
Do I need to read BSI or Your Call first?
No. This book stands on its own. It uses the same seven-stage method as BSI, written for founders and business owners.
Is there a paperback?
Not yet. It is available now as an e-book.
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NEXT STEP
Work through your decision
If you want help working through a real decision with this method, look at BSI Sankalpa. Explore BSI Sankalpa